Session Descriptions By Day : Friday, October 6

***Provided with support from Apple Computer, Inc.
***Provided with support from Microsoft Corp.
***Provided with support from RealNetworks

9:00 A.M.-10:30 A.M.

112 - How to Get Your Content Seen: Aggregating Media Resources
This panel of leading content aggregators will discuss their strategies for creating a successful content distribution businesses.
Prerequisites: Content creation experience
Level: All

113 - Interactivity on the Web *
Apple Computer, Inc
Join the co-author of the Flash 4 Bible, Robert Reinhardt, as he explains how to create Flash projects that are designed from the ground up to handle dynamic content. Robert will deconstruct examples of Actionscript-driven sites that are built to handle constantly evolving data and content. Whether you work as an independent contractor or with a large team, you'll learn strategies for building scalable movie architectures that will streamline your workflow.
Prerequisites: Some experience creating QuickTime media
Level: Intermediate

114 - Sorenson Broadcaster and Realtime Codecs
Norman Doyle
This course will offer a detailed description of how to best use Sorenson Broadcaster to produce live content for the Internet. Areas covered include choosing the right realtime codec, choosing appropriate codec settings, multicasting versus unicasting, publishing information, setting up the QuickTime stream-ing server, and much more. Learn how to set up a 24/7 radio or TV station or a personal broadcasting studio.
Prerequisites: Some interest in and familiarity with the Internet and streaming issues
Level: All

115 - Master Class: Adobe Software Tools
John Kranz
This session will explain the features and functions available in Adobe's new GoLive suite, which streamlines Web site creation and management. The instructor will describe how GoLive enables control over source code, onboard interactive editing for streaming media, and support for W3C standards. The session details how GoLive's graphic tools and code functionality enable cross-media designers and coders to create dynamic Web sites.
Prerequisites: Basic understanding of HTML and past experience in designing Web sites helpful, but not required
Level: Intermediate to advanced

116 - Optimizing Your Network and Workflow in the Postproduction Environment
Moderator: TBA
Panel: Tom Clark, others TBA
Computer-based postproduction systems have evolved from standalone workstations to networked workgroups. New technologies such as Fibre Channel and SANs (storage area networks) are promising a new kind of production environment, in which all parties have instant access to raw content and tools and can communicate instantly with one another. This session examines some of the products and strategies available for the networked studio.
Prerequisites: None
Level: All

11:00 A.M.-12:30 P.M.

121 - Running an In-House Web Video Department
Stephen Haskin
Computer departments, with few exceptions, create obstacles to the implementation of digital video systems. This happens because they don't fully understand the special requirements that streaming video and DV present to computers and computer infrastructures. This course provides the strategies and tools you need to get buy in from your computer department and deliver great video to your clients. See some of the tools needed to manage that video.
Prerequisites: None
Level: All

122 - Windows Media 7 Authoring: Capturing from Screen, Live, and Prerecorded Media **
Microsoft Digital Media Division
This session outlines what it takes to author high-quality audio, video, and screen captures using the Windows Media Encoder 7. Both live and on-demand applications will be featured.
Prerequisites: Some interest and familiarity with the Internet and streaming issues
Level: All

123 - Creating Dynamic Animation for the Web
Chris Manners
Take advantage of current animation techniques to produce increasingly effective and attractive Web sites. This session demonstrates how to combine vector graphics, audio, 2D and 3D animation, still images, and bitmaps to create dynamic visuals on your desktop for delivery on the Web. Attendees will learn about current Web tools and technologies and review considerations of when, where, and how best to use them.
Prerequisites: None
Level: Beginning to intermediate

124 - Live Webcasting, Guerrilla Style
Forget about big-budget productions. What does it take to shoot, compress, and stream a live event on a zero-dollar budget? In this class, learn how to make the most of pro-sumer/consumer-grade DV cameras, bring together workable lighting rigs, capture audio, and compress footage on the cheap.
Prerequisites: Some basic knowledge of production and Web video
Level: All

125 - Rotoland: The Art of Rotoscoping, Part 1
Matt Silverman
The art of rotoscoping changed considerably with the introduction of digital tools such as Commotion and After Effects. With a thorough knowledge of rotoscoping, digital artists can create better live-action or CG composites as well as amazing visual effects. Various rotoscoping techniques, including matte creation, effects painting, and digital cloning will be introduced.
Prerequisites: Familiarity with rotoscoping, paint, and compositing applications
Level: Intermediate

1:30 P.M.-3:00 P.M.

132 - Beyond the Browser: Creating RealJukebox Skins ***
Ken Moore
You've seen them on your friends' computers, and now you want one of your own. Or maybe you want to create a branded skin for your company. This session will show you how to create a RealJukebox skin.
Prerequisites: None
Level: All

133 - Running a Mondo Web Site
Christopher Blandy
Get a glimpse into the ins and outs of a major sports Web site's production of hundreds of minutes of online video every week. From content acquisition, rights management, and Web-savvy editing through compression and delivery, you'll get a peek into how the big guys do it.
Prerequisites: None
Level: All

134 - DVD Options for DV Producers
Jon Mauldin
Interested in exploring the world of DVDs? As a DV producer new to DVD, you won't want to miss this essential session. It will cover the basics of the DVD format, including the DVD-Video and DVD-ROM specifications; off-the-shelf-development tools for producing basic DVD titles from DV; the process of developing advanced DVD titles, including exciting new technologies in DVD delivery on PCs such as Web interactivity; and the streaming capabilities of the DVD format.
Prerequisites: None
Level: All

135 - Ins and Outs of Final Cut Pro
Experience an in-depth overview of Apple's Final Cut Pro editing environment. See the advanced video production techniques and features in Final Cut Pro demonstrated. Learn how to access editing, compositing, effects, audio, QuickTime, and media management tools. This session includes demonstrations of the entire work-flow, from video capture to postproduction and final project delivery.
Prerequisites: Intermediate Macintosh skills, understanding of digital video, motion graphics skills
Level: Beginning to intermediate

136 - Rotoland: The Art of Rotoscoping, Part 2
Matt Silverman
This session explores advanced rotoscoping techniques, including matte creation, effects painting, digital cloning, and motion tracking.
It is a continuation of Session 125.
Prerequisites: Familiarity with rotoscoping, paint, and compositing applications, and Session 125 recommended
Level: Intermediate to advanced

3:30 P.M.-5:00 P.M.

141 - State of the Union: Streaming and Internet Appliances
Moderator: James Robinson
Panel: TBA
See how the evolution of Internet-enabled devices is taking multimedia experiences that were traditionally available only on expensive, hard-to-use, Internet-enabled PCs and moving them to consumer-friendly, inexpensive appliances. This session addresses business models, technology advances, distribution opportunities, and available content.
Prerequisites: None
Level: All

142 - Broadband Basics: From Content Creation to Network Delivery
Moderator: TBA
Panel: Sherman Griffin, Dann Filter
As the number of broadband users rises, so too does the demand for higher quality content. This panel discussion provides the skills and techniques necessary for the broadband world bitrates, sweet spots, high-end equipment and codecs. In addition, it examines the nuts and bolts of delivering the content efficiently to the end user.
Prerequisites: None
Level: All

143 - High Quality Video Delivery on the Web *
Apple Computer, Inc.
Doug Werner
Learn from the masters how to create the highest quality Qui14ckTime movies and content. Discover how QuickTime has become the most exciting Hollywood movie trailer platform in years. This session will unlock the secrets of how you can create your own high quality movies when nothing but the best will do.
Prerequisites: Some experience compressing video for Web delivery
Level: Intermediate to advanced

144 - Audio for Moving Pictures
Scott Gershin
This session examines storytelling through the use of sound for motion pictures. It provides an in-depth look at a film's soundtrack and the role it plays in the art of filmmaking. Learn how these same techniques work in advertising and computer entertainment, and get a look at the future of interactive TV and broadband entertainment.
Prerequisites: Basic knowledge of audio
Level: All

145 - Compositing for 3D
This session is for users of 3D software who want to extend their 3D work through compositing and integration with live-action footage. It covers professional compositing processes, planning and executing successful composites between 3D and film or video footage, and how to create more complex and realistic 3D scenes and effects through through multilayer rendering and compositing.
Prerequisties: Familiarity with a 3D rendering program
Levels: Intermediate

146 - Avid Techniques and Tips
Jon Mauldin
Here are quick tips for intermediate Avid editors to build techniques that improve workflow, assist in project management, and allow greater flexibility. Topics include integrating third-party applications, project management, and tips and tricks to speed up, clean up, and tighten up your Avid editing.
Prerequisites: Basic familiarity with Avid
Level: Intermediate

Lighting for DV
John Jackman

L1-Lighting for DV: Basic Lighting
9:00 A.M. - 12:00 P.M.
This session provides and introduction to basic television lighting techniques and equipment, especially as they apply to DV. Three-point lighting variations, soft lighting techniques, and handling contrast, color balance, and exposure are featured. Tips on handling problem lighting situations and guidelines for assembling a "Gaffer's Survival Kit" for the field are discussed. Use of camera zebra display and SMPTE color bars are also covered.
Prerequisites: None
Level: Beginner

L2-Lighting for DV: Advanced Lighting
1:30 P.M.-3.00 P.M.
Get an overview of more advanced lighting instruments, including HMIs and fluorescents. Techniques for lighting chromakey sets and talent, film-style lighting, and lighting night shoots are covered, as well as specialized lighting for unique situations such as tight close-ups and product or food shots. More advanced use of lighting controls and color-management techniques are also included.
Prerequisites: "Basic Lighting" session or previous lighting experience
Level: Intermediate to advanced