Session Descriptions By Day : Wednesday, October 4

***Provided with support from Apple Computer, Inc.
***Provided with support from Microsoft Corp.
***Provided with support from RealNetworks

10:30 A.M.-12:00 P.M.

051 - Adding Web Video to Your Independent Studio's Portfolio
Discover what it takes to transition your traditional broadcast video and/or motion graphics business to the Web. Find out what equipment you'll need to acquire, what tools you'll need to learn, and what landmines await.
Prerequisites: Some familiarity with running an indie studio and related issues
Level: All

052 - Realserver Technology Overview: Architecture and Administration ***
Colleen Moffitt
Configuring and managing a Realserver isn't hard if you know the basics. Gain new flexibility and learn the fundamentals of setting up on-demand broadcasts, content directories, live broadcasts, multicasting, and security permissions using the RealAdministrator.
Prerequisites: None
Level: All

053 - Servers: Hosting Windows Media 7, Best Practices **
Microsoft Digital Media Division
Find out when to serve from a Windows Media server versus from a Web server, and learn how to take advantage of the Windows Media server's scalability, reliability, and network efficiency needed for delivering compelling content. Explore network band-width, content distribution, and load bal-ancing considerations for both Internet and broadband connections.
(Repeat of Session 015)
Prerequisites: Knowledge of Web servers
Level: Intermediate to advanced

054 - Bluescreen and Greenscreen Fundamentals
Ron Ungerman
Anyone interested in learning about the creative possibilities of bluescreen and greenscreen technology will find a wealth of knowledge in this session. Discussions will cover a brief history of the technology, as well as lighting, camera, materials, preproduction planning, postproduction techniques, pitfalls, and more.
Prerequisites: None
Level: All

055 - Logo Design Intensive
Tim Sassoon
Learn how to make dynamic 2D and 3D text and logos for film and television. Topics include designing for the big and small screen, planning your 3D models, getting great motion, traditional and grunge animation, and unusual rendering techniques for unique looks. Also covered will be working with vector animation in After Effects.
Prerequisites: Experience with Adobe Illustrator, Photoshop, and After Effects, as well as a 3D package, is helpful
Level: Intermediate to advanced

056 - Looking Under the Hood of Your Avid
Steve Bayes and Eric Peters
Become a more effective Avid editor by learning about what goes on inside your system and how to use it to get superior results. This session offers many practical tips and techniques for compression, special effects, rendering, system management, and storage. The session is interactive with an open Q&A; period.
Prerequisites: Familiarity with Media Composer, Film Composer, Avid Express, or Newscutter
Level: Intermediate to advanced

057 - Camera Comparison
Jim Feeley and Adam Wilt
One DV-format camcorder costs $1000, another $40,000. Some shooting situations and needs demand an expensive camera, and some don't. Through a live shoot out, see the differences between low-cost and big-bucks video cameras. Learn which camera is right for your needs and budget.
Prerequisites: None
Level: All

058 - Nonlinear Editors Making the Transition to the Web
Moderator: Kimberly Reed
Panel: Bryce Button, others TBA
How can you edit effectively for video that's destined for the Web? Understanding a few principles about shot length, transitions, effects, contrast, and shot selection will help your Web video look as good as it can. What about streaming versus downloadable? Can you use the same version for all different data rates? Join industry veterans who can apply the high-resolution world to video for the Web.
Prerequisites: Experience with NLEs
Level: Intermediate to advanced

1:00 P.M.-2:30 P.M.

061 - Managing Access to Your Content: Authentication, Authorization, and Security
Moderator: Nels Johnson
Panel: Christine Falsetti, David Pava, Sharon Goldstein, John Scharber, James McNabb
Despite its similarities to television, Web video is not yet generating comparable ad revenues. Is pay-per-view the answer for at least the short term? How much should it cost, and how should it be billed? What are Web viewers willing to pay, and for what types of content? Finally, does the Web offer even better pay-per-view scenarios than traditional TV? This session addresses these questions head-on, with answers from executives at working pay-per-piew sites.
Prerequisites: Interest in Web-related business issues
Level: All

062 - SMIL Authoring***
Christine Lukasik
This session will provide a strong grounding in SMIL basics, especially layout and timing. See how to seamlessly integrate audio, video, Flash, and graphics, and how different elements can be linked to other presentations or Web pages. The session will also cover those media types in addition to audio and video that compose a SMIL presentation, and third-party data types that can be added to SMIL presentations, including MP3 files.
Prerequisite: Understanding of content production techniques, streaming media, multiple datatypes, and HTML authoring
Level: Intermediate

063 - Creating Video and Interactive Environments
Moderator: Shannon Donnelly
Panel: Edward Driscoll, Alex Thompson, Charles Wiltgen, Jeff Dawes
How do you incorporate video in interactive experiences? A panel of experts will offer advice, tips, and practical experience from a variety of backgrounds, including game development, interactive television design, and Web content creation.The panel will cover tips and techniques for integrating video that supports interaction in projects on the Web, DVD, and CD-ROM.
Prerequisites: None
Level: All

064 - Automating Workflow
Galan Bridgeman
Your time on the job is valuable. Attend this session to learn how to automate your production process. See how to use scripts to automate otherwise complex tasks related to capturing, compressing, and delivering Web video.
Prerequisites: None
Level: All

065 - Effective Freelance Strategies
Todd Iorio
Freelancing offers freedom but carries its own responsibilities. This session will examine essential business practices, technical savvy, pricing, and the right hardware and software. Continuing your education, handling difficult clients, and building a vital support network also will be discussed. Learn techniques that will help you find new clients and keep existing ones.
Prerequisites: None
Level: All

066 - Motion Graphics in the Trenches
Chris and Trish Meyer
Chris and Trish Meyer, principals at the design studio CyberMotion and writers of DV magazine's Motion Graphics column, will take apart some of their projects to show how they combine captured and stock footage, 3D renders, and 2D compositing to achieve a variety of looks. Part of the process includes how they divide portions of projects between themselves and various programs.
Prerequisites: Basic After Effects and 3D
Level: Beginning to intermediate

067 - Birds of a Feather: Nuts and Bolts of DV Production
Jim Feeley, John Jackman, Bruce Johnson, Adam Wilt
Are you frustrated by your nonlinear editor? Do you have a love/hate relationship with your digital video camera? Do the currently-available video tools give you what you need? If not, how would you change them? What workarounds have you discovered? This roundtable provides a lively forum to discuss your digital video challenges and victories with your peers.
Prerequisites: Bring a list of headaches and solutions to share with the group.
Level: All

068 - Design Essentials for Professionals, Part 1
Tracy Colby
As a DV professional, you need to create effective visuals that create mood, sell sizzle, and catch and keep the audience's attention. In this class, you'll learn about the practical worlds of image elements and the principles of design and layout as we explore how to create effective design in motion. Examples of motion graphics will be discussed and relevant technical issues will be introduced.
Prerequisites: None
Level: Beginning to intermediate

3:00 P.M.-4:30 P.M.

071 - Budgets for Web Video
Scott Klososky
Using real-life scenarios, this class will focus on the nuts and bolts of pricing a Webcast. Although some components parallel traditional production, new variables must be considered. In addition, most Webcasters must take responsibility for completely new segments in the broadcast chain.
Prerequisites: None
Level: All

072 - SMIL and Flash 4: Using Advanced Features***
Christine Lukasik
Find out how to use the RealPlayer to define specific presentations for different viewers in this demonstration of the advanced features of SMIL. Learn how to use The RealPlayer to select streams or even lay out schemes based on language preference or connection speed. Other topics include the introduction of caching and multiple-player windows that provide a much more com-pelling viewer experience, and streaming Macromedia Flash 4 inside the RealPlayer.
Prerequisite: SMIL Authoring
Level: Advanced

073 - Servers: QuickTime *
Apple Computer, Inc.
Learn the ins and outs of setting up your own QuickTime Streaming server. See how to configure your server on both Apple and other platforms. Learn how to prepare your content for streaming or a live broadcast. This session will cover hardware, software and network configurations.
(Repeat of Session 025)
Prerequisites: None
Level: All

074, - Extreme Locations Production
Rob Myers and Stephen Price
Remote field production requires a different set of procedures, tools, and methods. Learn about the different types of DV gear (as well as headcams, etc.), laptops, software, compression, etc. required to get the job done. From starting the project to the complicated final steps of transmitting the assets home, representatives of Quokka will share their war stories and insights.
Prerequistes: All
Level: None

075 - Demystifying DV for Filmmakers
John Jackman
You know everything about film stock, emulsion, and filters. But do you know how to tweak the menu options in a digital camera? What black stretch and knee are all about? What's different about lighting video? What video techniques give a better "film look"? DV is a different technology, and experienced filmmakers often find critical gaps in their knowledge of it. This session will help to fill in the gaps with information geared specially for those with film backgrounds.
Prerequisite: Background in film production or traditional production techniques
Level: Intermediate to advanced

076 - Live Webcasting a Big Event
Patrick Paulson
What does it take to Webcast a rock concert? A football game? A fashion show? In this session, you'll hear from someone who has been involved in some of the highest profile Webcasts to date. Learn how they pulled it off, from preproduction planning to camera and lighting strategies, to compression techniques and beyond.
Prerequisites: Some understanding of Web video
Level: All

077 - The Art of Editing
Frank Capria
How does an editor approach a sequence? What techniques are appropriate for different genres? This session begins with an historical overview of editing and a sampling of some of the best editing from feature films, documentaries, and commercials. The discussion that follows will examine the options available to editors in today's nonlinear edit suites. Other topics covered will include 16:9 versus 4:3 presentation, music choices, dialog editing, and pacing.
Prerequisites: Experience editing video, film, or interactive content
Level: Intermediate

078-Design Essentials for Professionals, Part 2
Tracy Colby
This is a continuation of Session 068
Prerequisite: None
Level: Beginning to intermediate